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Author: John Hughes

“The Changing Relationship Between Fans & Pro Sports”

“The Changing Relationship Between Fans & Pro Sports”

In this Lumency Lunchtime Series, we had the pleasure of welcoming Sam Yardley, Senior Vice President, Consulting at Two Circles for a discussion on the sport sponsorship industry, the evolving expectations and preferences of brands and consumers, and the impact that COVID-19 will have on sport sponsorship…

John HughesAugust 13, 2020August 24, 2023Insights & Intel, SportsSee more

¿CUÁL ES EL PRÓXIMO PASO PARA LOS PATROCINADORES?

¿CUÁL ES EL PRÓXIMO PASO PARA LOS PATROCINADORES?

The current Covid-19 crisis has put so many aspects of the sports and entertainment industry into a state of uncertainty. The trickledown effect will last for quite some time. At Lumency, how we approach our business and how we advise clients hasn’t changed…

John HughesAugust 7, 2020August 7, 2020ToolsSee more

QUELLE SERA LA PROCHAINE ÉTAPE POUR LES COMMANDITAIRES?

QUELLE SERA LA PROCHAINE ÉTAPE POUR LES COMMANDITAIRES?

The current Covid-19 crisis has put so many aspects of the sports and entertainment industry into a state of uncertainty. The trickledown effect will last for quite some time. At Lumency, how we approach our business and how we advise clients hasn’t changed…

John HughesAugust 7, 2020August 7, 2020ToolsSee more

¿LOS EVENTOS LOCALES ARROJARÁN LUZ SOBRE EL CAMINO QUE SEGUIR?

¿LOS EVENTOS LOCALES ARROJARÁN LUZ SOBRE EL CAMINO QUE SEGUIR?

At Lumency, we are certain that events that succeed over the near term will be smaller scale and locally oriented. And, these events will sustain a greater importance even when larger events return…

John HughesAugust 7, 2020August 7, 2020ToolsSee more

LES ÉVÉNEMENTS LOCAUX DEVIENDRONT PLUS POPULAIRES.

LES ÉVÉNEMENTS LOCAUX DEVIENDRONT PLUS POPULAIRES.

At Lumency, we are certain that events that succeed over the near term will be smaller scale and locally oriented. And, these events will sustain a greater importance even when larger events return…

John HughesAugust 7, 2020August 7, 2020ToolsSee more

Will Local Events Lead The Way?

Will Local Events Lead The Way?

At Lumency, we are certain that events that succeed over the near term will be smaller scale and locally oriented. And, these events will sustain a greater importance even when larger events return…

John HughesAugust 7, 2020August 7, 2020ToolsSee more

“Diversity & Inclusion – What It Means For People With Disabilities”

“Diversity & Inclusion – What It Means For People With Disabilities”

As part of Lumency’s ongoing commitment to holding conversations around diversity and inclusion, we had the pleasure of hosting Brian McLean, of Achilles Canada and the CNIB Foundation, for a Lumency Lunchtime Series focused on creating an inclusive environment for those with disabilities.

John HughesJuly 24, 2020August 24, 2023Insights & Intel, PhilosophiesSee more

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